Step 1: Discover Your Zone of Genius

Finding your Zone of Genius begins with self-reflection. Ask yourself:

What are you exceptionally good at? Think about the tasks that come easily to you and the skills that set you apart.

What do people constantly seek your help with? This could be a hint toward your unique superpower.

These questions help identify your core strengths, the talents that make you stand out. But that’s just the beginning.

Step 2: Identify Your Mission

Next, consider what truly drives you:

What are you passionate about? Think about what you love to create or sell, especially if it has the potential to make a positive impact.

When you combine your innate talents with a passion for making a difference, you’ve found your Zone of Genius. This is the sweet spot where work feels effortless, yet highly impactful.

Step 3: Dig Deeper – A Step By Step Guide

To further refine your Zone of Genius, follow these steps:

1. List Your Top 5 Skills or Talents: Write down the things you do best.

2. Identify the Problems You Love Solving: Focus on challenges that excite you.

3. Recall Moments of Fulfillment: When did you feel most energized and fulfilled in your work? These moments often align with your Zone of Genius.

4. Seek Outside Perspectives: Ask friends, family, and colleagues what they see as your unique strengths. They may notice things you’ve overlooked.

5. Look for Patterns: Find the common thread that ties your passions and abilities together.

Step 4: Applying Your Zone of Genius

Now that you’ve identified your Zone of Genius, it’s time to apply it. Here’s how:

Incorporate Your Superpower into Your Work: Design your products or services around your strengths.

Delegate or Outsource Non-Genius Tasks: Free up your time by letting others handle tasks outside your Zone of Genius.

Double Down on Your Strengths: Focus on projects that allow you to shine in your area of expertise.

Seek Complementary Collaborations: Partner with others whose strengths complement your own.

Continuously Hone Your Skills: Never stop improving in your Zone of Genius.

Remember, every time you catch yourself slipping into negative thinking, you have the power to rewrite the narrative. Choose to be the hero of your story, confidently facing challenges and thriving in the face of adversity. The only thing standing between you and your success is the story you tell yourself. So, make sure it’s a story where you win!

Example from My Experience

For example, my superpower is bringing incredible people together to collaborate and learn from each other. Creating the perfect teams and partnerships to achieve amazing results is what makes me feel most alive. That’s why I’ve built my business around hosting transformative events and mastermind sessions—services that empower entrepreneurs to reach their full potential.

By operating within my Zone of Genius, work feels effortless, and I can make a meaningful impact on the world.

Final Thoughts

Discovering and applying your Zone of Genius is the key to achieving effortless success. When you operate in this zone, work no longer feels like work—it becomes a natural extension of who you are, allowing you to create value and make a difference with ease.

This post was inspired by a passage in my new book and my ongoing excitement for the upcoming Long-Haul Leader Summit, both of which exemplify how living in your Zone of Genius can transform your life.

Understanding the Battle

We all overthink from time to time, convincing ourselves that the worst outcomes are just around the corner. But the truth is, most of this overthinking is nonsense. It’s important to recognize that our fears are often exaggerated, and they don’t have to dictate our actions. The key to overcoming this self-sabotage is to change the narrative in your mind.

The Power of Neuroplasticity

The science of neuroplasticity offers a powerful insight: our brains can be trained to think differently. When you consistently visualize your end goal, your brain begins to work towards making that vision a reality. This means that by imagining success instead of failure, you’re setting yourself up to achieve it.

Become the Hero of Your Story

Your mind is an incredibly powerful storyteller. If you fill it with negative predictions and fears, that’s the reality you’re likely to create. But if you consciously replace those negative thoughts with positive affirmations and successful outcomes, you start to pave the way for real-life success. The next time you catch yourself spiraling into a horror story, pause. Reframe the narrative with you as the hero, confidently navigating whatever challenges come your way.

Final Thoughts

The journey of entrepreneurship is as much a mental game as it is a strategic one. The stories you tell yourself—about your capabilities, your potential, and your future—play a crucial role in shaping your reality. By harnessing the power of positive visualization and training your brain to focus on success, you can overcome self-doubt and set yourself on the path to achieving your goals.

Remember, every time you catch yourself slipping into negative thinking, you have the power to rewrite the narrative. Choose to be the hero of your story, confidently facing challenges and thriving in the face of adversity. The only thing standing between you and your success is the story you tell yourself. So, make sure it’s a story where you win!

Hard Work Isn’t the Enemy—But It’s Not the Whole Story

Let’s be clear: hard work is important. But the notion that simply putting in more hours will automatically lead to success is a myth. Success isn’t about filling every minute of your day with tasks. It’s about filling those minutes with the right tasks.

The reality is that strategic action trumps endless effort every time. This principle has been around since ancient times. Think of Archimedes, who revolutionized his fellow Greeks’ lives not by working harder, but by working smarter—using levers to accomplish tasks with ease that would have otherwise required immense labor.

Why Working Harder Isn’t Always the Answer

Many entrepreneurs, solopreneurs, and professionals find themselves stuck at a certain level because they’re too busy grinding away at the daily grind. They’re tethered to their current heights, unable to break through to the next level because they’re stuck in the mindset that more hours equals more success. What they really need is a lever—a smarter way to work that makes their efforts more effective and less exhausting.

This isn’t about avoiding hard work; it’s about embracing a smarter way of working. It’s about finding the tools, strategies, and techniques that make your work easier, more efficient, and more impactful. In a sense, it’s like the early humans who realized that the wheel could make lugging heavy objects much easier. They weren’t working harder—they were working smarter.

The Lever You Need: Strategy Over Sweat

So, how do you find that lever? How do you shift from grinding endlessly to working strategically? It starts with a change in mindset. Instead of asking yourself, “How can I do more?” ask, “How can I do this more effectively?” Look for ways to streamline your processes, eliminate unnecessary tasks, and focus on the activities that truly drive results.

This approach will not only save you from burnout but will also lead to greater success in the long run. By working with precision and purpose, rather than just pushing harder, you’ll find that you can achieve more in less time—and with less stress.

Final Thoughts

In the pursuit of success, it’s easy to fall into the trap of thinking that more hours and harder work are the only answers. But as we’ve explored, true success isn’t about the quantity of work—it’s about the quality and strategic nature of that work. By shifting your focus from sheer effort to smart, strategic action, you’ll not only achieve your goals more effectively but also maintain your well-being along the way.

So, as you move forward in your journey, remember: work smarter, not harder. Seek out the levers that can amplify your efforts, prioritize the tasks that truly matter, and embrace a mindset of efficiency and precision. This approach will lead you to greater success with less burnout, proving that the path to the top isn’t always the steepest one.

The Myth of the Hustle: Why Working Hard Isn’t Enough

We’ve all heard the mantra “hustle hard,” but what if we’ve misunderstood its meaning? Hustling doesn’t mean grinding yourself into the ground day after day. It means working hard in focused bursts, followed by essential periods of rest and recalibration. To sustain success, it’s crucial to hit the reset button regularly.

Imagine scheduling time to walk in nature, tend to a bonsai tree, or engage in activities that bring you joy, just as you would schedule a meeting or a workout. These moments of joy and relaxation are just as important as any business task. In my own life, I set aside every Friday for “FriDates” with my wife. Whether we’re enjoying a yoga session together or catching a movie, these moments recharge me, allowing me to show up as my best self in both my business and personal life.

The Roadmap to a Flexible Schedule: 5 Simple Steps

You might be thinking, “This sounds great, but how do I get started?” Here’s a simple 5-step roadmap to help you create a flexible schedule that supports both your well-being and your business success:

1. Identify Your Non-Negotiables: Determine the activities and practices essential to your happiness and well-being. These are your non-negotiables.

2. Block Out Time: Once you’ve identified your non-negotiables, block out time in your calendar specifically for these activities. Treat them with the same importance as business meetings.

3. Communicate Your Boundaries: Let your team and clients know about your boundaries. Communicate clearly when you are and aren’t available.

4. Stick to Your Schedule: It’s easy to let work creep into your personal time, but sticking to your schedule unapologetically is key to maintaining balance.

5. Reassess Regularly: Life and business are always changing. Regularly reassess your schedule to ensure it continues to meet your needs and supports your goals.

In the fast-paced world of business, it’s easy to feel like the demands of the day are driving you rather than the other way around. If you’ve ever found yourself buried under a mountain of tasks, unsure of where to turn next, it might be time to regain control. 

Here’s how you can reclaim the reins of your business and steer it toward success with these 11 essential strategies!

1. Schedule to Succeed

The first step to regaining control is simple yet powerful: schedule everything. If it’s not on your calendar, it’s likely to slip through the cracks. Carving out time for the things that matter ensures that you stay focused and proactive, rather than reactive. Make your schedule your shield against chaos.

2. Create at Dawn

Morning is your secret weapon. Your willpower is at its peak, and your mind is clear. Use these precious early hours to tackle your most challenging and creative tasks. Save the routine tasks for later in the day when your energy starts to dip.

3. Learn to Listen

Hustling yourself into an early grave? That’s not the flex you think it is.

We’ve all been sold the lie: work harder, sacrifice more, and you’ll “make it.” Hustle culture has taught us that burning the candle at both ends is the only way to achieve success. Exhaustion has become an absurd badge of honor, and burnout is a rite of passage.

But let me ask you… is destroying your health and relationships really a price worth paying? Is being a burned-out, lonely “success” your endgame? Is that really a life worth fighting for?

My Wake-Up Call: From Hustle to Burnout

Before you dismiss this as just another anti-hustle rant, hear me out. I’m living proof that sustainable hustle is more powerful than ego-driven overwork.

Three years ago, I was the quintessential hustler—first person working, last to leave, ready to go down with the ship if needed. My business grew, but so did my burnout, anxiety, and withering relationships. I was doing everything I thought I was supposed to do, but at what cost?

Then it hit me—I was chasing someone else’s dream. I had been so focused on hustling that I’d forgotten to follow my own path. The relentless grind had led me to success, but it was hollow and unsustainable.

The Shift: Embracing Sustainable Hustle

So I took my foot off the gas. I got intentional about self-care and doubled down on working smarter, not harder. The results? More growth and more life balance, simply by aligning effort with purpose. I stopped hustling for hustle’s sake and started working towards my own vision of success.

The Real Cost of Burnout

Don’t let society trick you into burning yourself out for a paycheck. You can build an amazing business and an amazing life, simultaneously. But it starts by rejecting hustle culture’s empty promises.

Working until you drop isn’t a virtue to be proud of—it’s recklessly risking everything you’re working towards. When burnout takes hold, it doesn’t just affect your productivity; it affects your health, your relationships, and your overall quality of life.

The Real Hustle: Purpose-Driven Success

37,000 feet in the air… and I jumped. Because honestly, there was never going to be a better time.

Flying back to Cebu, Philippines (where I lived for 18 years) after a month in Miami with my last ever boss (a nice enough chap, but a god-awful boss), I found myself reflecting on the month’s worth of stuff I’d put up with. As my bum started going numb in the seat, I realized enough was enough.

The Decision that Changed Everything

Blink and you’d have missed it. That’s how fast the laptop came out and my resignation letter materialized in the Word doc that would change my life forever. The moment we touched down in Hong Kong and the laptop connected to the airport WiFi, I sent that letter. No ifs, no buts… and only the slightest bit of trepidation hesitation.

Betting on Myself

After all, I had nothing to fall back on. This was a great job (on paper), and I was great at it. But the time had come to bet on myself.  One month later, I was done with that boss, freed from the Rat Race’s shackles, and firmly in the “sink or swim” side of life… you’d best believe I chose the latter!

The Beginning of my Entrepreneurial Journey

After that, my entrepreneurial story began unfolding faster than that jet crossed the Pacific (or so it felt!). From a consulting business offering basic consulting work to a 380-person call centre facility in the Philippines, to today: multiple best-selling books, the Round Table Mastermind, and an address book chock full of incredible people whose entrepreneurial dreams I’ve helped become a reality.

 

Reflecting on the Journey

Looking back now, it seems so clear…

There’s never a perfect time to bite the bullet and go for it. But when you hit a catalyst, a breaking point, oh boy do you know it. That’s what I hit on that plane ride. But more than that, that was the moment I finally started believing in myself.

I’d been great at what I did for so long that I thought the only option was to do it for someone else. Maybe I couldn’t do it for myself? Maybe I HAD to carry on doing it for other people? But that couldn’t have been further from the truth.

As entrepreneurs, we often find ourselves obsessed with making money. However, money isn’t the ultimate goal; it’s about how we use it. 

My father always said, “Money isn’t something you should have to worry about. It’s something you should use.” This wisdom highlights a critical perspective: money should be a tool to enhance our happiness and life experiences.

The Importance of Reinvesting for Enjoyment

So, what’s the point of making money if you’re not reinvesting it in a way that allows you to enjoy it? This question hit home for me when my business allowed me to achieve a major bucket list moment.

A Dream Come True: Attending the NBA Finals

I’ve been a Celtics fan since I was 12 years old. Watching them play in the NBA finals at the Boston Garden, one of the most revered sports arenas in the world, was a dream come true. Here’s how it unfolded:

• Wednesday: I decided I HAD to go to Game 2 of the NBA finals.

• Friday morning: Less than 48 hours later, I was on a plane to Boston.

The Experience

I met up with my buddy Bryan, a friend of 25 years, who lives in Boston. He picked me up in a bright red 1975 Cadillac—an awesome car. We had an incredible time:

• Dining: We enjoyed steak by the water.

• Shopping: I treated myself to a new pair of Nike’s in Celtics colors.

• Souvenirs: Picked up a few keepsakes for the family.

• Coffee: Drank so much coffee that combined with pre-game excitement, I got the jitters.

• The Game: Enjoyed an exhilarating game of basketball.

• Celebration: Celebrated the Celtics’ 2-0 victory in an Irish bar where the whisky flowed like water.

The Aftermath

I’m still recovering from the excitement and the indulgence, but it was worth every moment. Even after reviewing the bank balance hit from pricey last-minute plane tickets, American hotels, a $1500 seat to the game, and enough whisky to drown a small village, it was all worth it.

This trip created a “core memory” for me (watch Inside Out to understand!). It’s something that will live with me forever, etched into my heart and soul.

Twelve-year-old me would never have dreamed it possible, and even ten years ago, it seemed too good to be true. And it’s all thanks to building my business the right way.

The Freedom of Sustainable Business Practices

Building a business with sustainable systems and processes means everything runs smoothly, even in your absence. Too many business owners lack this freedom, but it’s something we all deserve. The ability to make personal decisions and know your business can run without you is beyond liberating.

A Mission for Every Entrepreneur

I won’t rest until this freedom is something you have, too.

By reinvesting your money in ways that bring joy and create lasting memories, you can achieve a fulfilling balance between work and personal life. Remember, the real value of money lies in the happiness and freedom it can bring.

Every modern entrepreneur needs to know this.

You can’t crack work/life balance (no matter how hard you try). It’s BS. It’s a myth. It doesn’t exist.

Two decades in the trenches have made that abundantly clear. Work and life will always bleed into each other. Keep chasing that balance and you’ll stay caught, trapped in that messy middle place, battling forever to escape.

There’s no work/life balance. 

It’s just Entrepreneurial Life.

But there is a better way. A path to a calmer, more natural, less stressed life as a business owner.

So if you want to enjoy more freedom, make more money, beat burnout and quit worrying about how to stop every new idea you have from bleeding into your personal life… Here are 5 EASY things you need to do. 

1. Set Boundaries

Designate specific times for your work and personal activities. Stick to it as much as possible. Spending time on self-care is how you recharge your entrepreneurial energy. And that only ever improves your productivity for the day. Boundaries ensure that your work doesn’t consume every waking hour, allowing you to maintain a semblance of personal life even amidst the chaos of entrepreneurship.

2. Schedule Time for Your Hobbies

No, hobbies are not a luxury. Yes, you do have time for them. Saying you don’t is a feeble excuse. This is how you recalibrate your mental bandwidth and push faster and further than you imagined possible. And yes, SCHEDULE it. If it doesn’t get scheduled, it doesn’t get done. Engaging in hobbies keeps your mind fresh and creative, which is essential for innovative thinking in your business.

3. Leverage Tech

Use the right tools to make your life smoother and easier. Project management tools, communication tools, time-tracking apps – anything to help you individually, and your company. Aim to delegate and automate. That’s the ultimate one-two combo to:

• Achieve more in less time

• Reduce your leadership burden

• Become more mindful and focused

• Free up your time for that all-important self-care

By leveraging technology, you can streamline operations, enhance productivity, and create a more manageable workload for yourself and your team.

4. Embrace Flexibility

Some days you’ll spend more time on work things. Other days you’ll spend more time on personal things. Accept that. Flexibility is the hallmark of a successful entrepreneur. Recognize that the nature of your work might not always fit into a rigid schedule and adapt accordingly. Flexibility allows you to respond to the ever-changing demands of your business and personal life without feeling overwhelmed.

5. Prioritize What Truly Matters

Evaluate what is genuinely important in both your business and personal life. Focus your energy and resources on those priorities. This might mean saying no to certain projects or delegating tasks that do not align with your core goals. By prioritizing effectively, you ensure that your efforts are directed towards activities that bring the most value and satisfaction.

Final Thoughts

Abandoning the myth of work/life balance doesn’t mean succumbing to a life of constant chaos. Instead, it means embracing a more realistic and fulfilling approach to entrepreneurial life. By setting boundaries, scheduling hobbies, leveraging technology, embracing flexibility, and prioritizing what truly matters, you can enjoy more freedom, make more money, and beat burnout.

Quit worrying about stopping every new idea from bleeding into your personal life. Instead, integrate these strategies into your routine and pave the way to a calmer, more natural, and less stressed life as a business owner.

Here’s to thriving in the beautiful chaos of entrepreneurial life!

Would you keep going after 1,009 rejections?

There are no failures, there are only outcomes.

Every setback, every rejection, every ‘no’ is simply a stepping stone on the path to success.

Take Colonel Sanders, the founder of KFC, as an example. Before he struck gold with his famous chicken recipe, he faced a staggering 1,009 rejections. That’s right – 1,009 people told him ‘no,’ that his idea would never work, that he should just ‘give up and go home.’

But Colonel Sanders refused to see those rejections as failures. Instead, he viewed them as opportunities to learn, to refine his pitch, and to keep pushing forward. He knew that every ‘no’ was simply bringing him one step closer to the inevitable ‘yes’ that would change his life and the fast food industry forever.

The same principle applies to business and to life.

Every failure is simply an outcome, a data point that we can use to adjust our course and keep moving forward.

When we pitch a potential investor and get rejected, we haven’t failed – we’ve simply learned what doesn’t work, and we can use that knowledge to craft a better pitch next time.

When we launch a product that flops, we haven’t failed – we’ve simply gathered valuable data about what our customers don’t want, and we can use that insight to create something that truly meets their needs.

The key is to reframe our thinking around failure and success.

Instead of seeing failure as a dead end, we need to view it as a necessary part of the journey. We need to embrace the idea that every ‘no’ is simply a redirection, a chance to pivot and try a different approach.

And just like Colonel Sanders, we need to have the resilience and the tenacity to keep pushing forward, no matter how many rejections we face. We need to believe in ourselves and our ideas, even when no one else does. We need to have the courage to keep knocking on doors, even when it feels like no one is listening.

So the next time you face a failure, remember Colonel Sanders and his 1,009 rejections.

And remember that there are no failures, only outcomes – and it’s up to you to use those outcomes to create the success you want to see in the world.