Personal Branding

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Tim Ferriss Muse Creation – Utilizing a VA to Help Create and Market Your Muse!

Ever since Tim Ferriss wrote and published The 4 Hour Work-Week, there has been hundreds of thousands of entrepreneurial lifestyle fanatics looking to creating what Tim calls, their ‘muse’. Some have succeeded, some have failed – terribly. I wanted to write this quick post to be able to point out some simple things you can utilize virtual assistants for, when kick-starting your muse creation empire!

It doesn’t really matter what kind of muse you’re creating for yourself to be able to create passive income streams and capture that 4 Hour Work-Week dream. It can be an eBook, it can be an eCourse, it can be a software download, it can be a membership site—it seriously doesn’t matter. The most important thing is that you’re making the move; you’re taking the step to be able to become more of a passive income generating entrepreneur. Will it lead you to a 4 Hour Work Week lifestyle? Maybe. Maybe it won’t. But the most important thing is that you’re taking that first step to be able to try and create your muse, get it up online and get people spending money on it.

So when it comes to utilizing virtual staff to be able to create that muse and get it out there, there are a number of different ways you can utilize the support they bring to the online business-building table.

Get Them to Work Hard, While You Work Smart

The first thing to do straight off the bat is competition research and keyword analysis. And a virtual assistant can do that for you very, very effectively. I have people working for me full-time here in the facility, checking this stuff out for me, as I write this post – but, you can do it with anybody anywhere in the world.

Once that research is done and you’ve figured you want to give it a go, it’s time to register your domain name. If you struggle on this, brainstorm with the people around you to come up with ideas for that all-important domain name. I have credited my wife, Ercille, on many occasions and in many interviews to naming the blog you’re reading right now! Obviously, you’re going to want to make sure it’s related to the product that you’re going to be creating and selling in some way shape or form.

Your domain name registration and coming up with ideas can also be done with, or by your virtual assistant as well. Once that goes into effect you’ve got to develop your online portal, or your blog. You can do that yourself but it’s going to take a long, long time to customize, for instance a WordPress theme. I tried it myself on my first blog or two. I did achieve it, but it took forever (especially as I am a bit of a perfectionist!) and I’m just too busy for that kind of stuff nowadays.

Get Them To Do The ‘Techy’ Stuff

Get anybody with PHP and/or WordPress knowledge and experience and it’s a slam dunk all the way. Virtual assistants are perfect for this type of stuff – plus, if you don’t want to hire a full-time developer, just pay them for the project itself.

Graphic design. Now this is obviously not just for your online side of things, but offline, too. Like laying out and designing an eBook, or producing a video, 3D graphics that you are going to be using in the video side of the product that you might be putting out, etc. You can also look at hiring a virtual staff member to be able to handle the editing of your videos as well – both for the short and long-term.

Get Them to Network For You

Something else that you can really utilize virtual staff for is networking. Networking online through Twitter and Facebook, LinkedIn, Myspace—although it’s not talked about nowadays – that sort of stuff is perfect for a virtual assistant, because a lot of it can be put on autopilot. It is, however, very time consuming, so don’t waste your time on Twitter all day long!

Bottom line here is that as long as you’ve given your virtual assistant good directions, they can do almost all of your online networking for you, saving you a boatload of time, so you can focus on other money-making tasks!

One of the other big things you can use virtual assistants for to great, great effect – and this is something I’m a big fan of – is online research. Get them to research the living daylights out of any kind of business model that you might be thinking about pursuing, someone you might want to JV with, or a website you want to review, etc.

So, there are a few different ways to utilize a virtual assistant to create your muse, just as Tim Ferriss has done. If you have had success in working with VA’s to help you do this type of stuff online, please share your experiences below – share the wealth, guys – it’s good karma!

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